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Beginner’s Guide to Unified Communications Technology

If you’re a business owner, you know that lead generation and ongoing communication with customers or clients is a must-have.

Several businesses find value in utilizing a partner that specializes in unified communications.

But what is unified communications technology?

There are several points throughout your company’s lifetime that you’ll need to adjust or reassess your communication and marketing plan. And with the right strategy, you and your business will see improved key performance metrics, higher customer satisfaction rates, quality lead generation and more.

If you’re new to unified communications technology, here’s a guide to help you understand how it can impact your business.

What is unified communication?

Unified communication refers to the technology needed to unify all communication methods from you to your client base. Instead of using several different software systems or platforms to connect with your clients or potential customers, you can streamline your communication into one easy-to-use system. This tactic saves you time and allows you to keep in touch with your customers more easily. It can also help your customer-facing employees provide seamless support in case a customer or client reaches out with a question.

What communication methods does unified communication technology use?

Fortunately, you can tailor unified communication technology to your needs. Available options typically include social media, emails, paid ads, texting, phone calls and more. They can also focus on data and lead generation, such as data review, lead scoring, lead nurturing and other helpful information for expanding your reach. KPI Network works with our clients to create a holistic plan to connect them with their current and potential customers.

How much does unified communication technology cost?

Like all things, the cost of your plan completely depends on what you and your business need. That said, when you connect with a unified communication business, they can assess your current strategy and offer up suggestions for improvement. However, there is often a considerable return on investment for utilizing a specialized communications plan. And since time is money, you’re sure to find that the investment is well worth the expense.

What are the benefits of unified communication technology?

Along with being able to connect with your audience more easily, there are several other benefits that come with unified communication. This includes ease in expansion, increased productivity, simplified client management and more. And with more people working from home than ever before, you can potentially allow your employees to connect with the rest of their team from anywhere.

How do I sign up for unified communication technology?

Make sure to do your research and find a company with great reviews and years of experience. Here at KPI Network, we can connect with you to help you find the best fit for your company and audience. Don’t forget to ask plenty of questions and allow yourself a little time to find the right fit. Finding a lasting relationship with a reliable unified communication technology partner is worth its weight in gold.

Curious about how your business can benefit from unified communication? Contact KPI Network today. We can’t wait to work with you.